Fresh statistics about Wechat users

Fresh statistics about Wechat users according to Tencent 21 March 2016
Key:
— 70% Wechat users spend 100 rmb per month on Wechat
— News from Wechat official accounts more popular than TV and web sites
— 61% Wechat user opens up Wechat 10 times a day
— 28% Wechat users have over 200 friends. It’s 2 times more than 2 years ago.
— 61,4% of users check “Wechat moments” every time when open Wechat
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More
— 67,5% Wechat users — men
— 32.5% – women
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More:
What type of content like Wechat users in “Moments”?
50,7% photo
50% text
45.2% short video
22,3% article
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Infographic prepared especially Wechat World Team.
Questions? info@wechat-world.com

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